Tuesday, June 21, 2011

The Success of the Royal Wedding

By Sam Wake


A royal wedding is always a cause for much celebration as well as state pomp and circumstance. The recent wedding between Prince William and Kate Middleton was no exception, although this had the added bonus for the media that Kate was a commoner. The media provided wonderful coverage of the event, allowing the public to share in the occasion. As anyone who has ever been involved in one, a wedding favours details - the more precise the better. A royal wedding with protocol requirements to be considered as well, must have presented the organisers with a number of logistical headaches. However on the day everything worked beautifully and reflected all the hours of planning which must have gone in to making it such a special occasion.

The wedding ceremony itself was extensively covered by the media, with worldwide interest. It was estimated that over 2 billion people would see some form of media coverage from TV, to newspaper reports or photos. This ensured that every detail was both shown and extensively discussed from "that dress" to the trees lining Westminster Abbey. The bride and groom were said to have been closely involved in all aspects of the wedding ceremony and their personal touches were evident everywhere from the specially written prayer to the choice of music.

Traditional choices were evident in many aspects of the ceremony and it is probable that these were carried through into other, more private parts of their wedding day. The reception offers many opportunities for a bride and groom to add personal touches. These range from the choice of colour scheme to such details as wedding favours. This is an imported Italian custom, now used by many couples getting married in Britain. Wedding favours are given by the bride and groom to each guest to thank them for coming. Traditionally they were sugared almonds, but wedding favours can now include anything from a specially created box to take home a slice of wedding cake in to a lottery scratch card. Although whether a couple giving the latter as wedding favours should expect a percentage of any win is debatable.

Although the ceremony had been captured forever by the world's media and there were certainly no shortage of photographs of earlier parts of the day, it may be that the new Duchess of Cambridge wished to have some rather more personalised memories of the day. In order to do this she may well have had a wedding guest book. This is a lovely custom whereby guests attending the wedding can give the newlyweds a personalised message. Sometimes the wedding guest book is organised by a bridesmaid or the mother of the bride, so that it is a surprise to the couple. Guests are encouraged to write a personalised message in the wedding guest book by the organiser and it is then presented to the happy couple as a surprise. As it can take time to capture everyone's comments, sometimes the wedding guest book is given after the couple return from honeymoon.

Personalised wedding gifts are also a great way of giving the bride and groom something that will simultaneously remind them of their big day but also of their relationship with you. Personalised wedding gifts can range from practical items such as jugs, platters and mugs to more decorative items such as photo frames. William and Kate asked for most of their wedding gifts to take the form of donations to charity but there were a number of commemorative items produced to mark the occasion. Such personalised wedding gifts included mugs and tea towels and will probably be treasured by their recipients for the rest of their lives.

The royal wedding was a very clever mix of a state occasion and a personal day. The bride and groom were clearly very much in love and it was their big day, as it is for any couple getting married. However as one member of the couple was royalty, it was also a day shared by the nation. The bride was closely involved in all aspects of the day from the decoration of the abbey to the music of the first dance. It is therefore sure that she incorporated many features of more normal weddings into her big day from wedding favours to well thought out seating plans.

The public were able to play a full part in the royal wedding, thanks to the public holiday granted in honour of it. In fact the public helped to make it such a special occasion. They lined the streets to cheer on the couple and organised street parties up and down the country. The party and celebratory mood thus created helped make the day truly memorable for everyone.

The wedding was a great success for the royal couple themselves, the royal family and Britain. It was a wonderful state occasion of the type that Britain is so good at organising. It also showcased British fashion and design from the bride herself to the Prime Minister's wife, British designed outfits were everywhere.




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